Abdiqani somali

  E-commerce (short for Electronic Commerce ), af Soomaaligana lagu macneyn karo "Ganacsiga Elektarooniga ah" ama "Ganacsiga Internet-ka" , waa hab ganacsi oo lagu kala iibsado alaabo iyo adeegyo iyadoo la adeegsanayo internet-ka. Tusaale ahaan, markaad online ka iibsato dhar, telefoon, ama buug – taas waa e-commerce. Waxaad u baahan tahay kaliya telefoon, internet, iyo meel lacagta lagu bixiyo sida kaarka bangiga ama mobile money (e.g. Zaad, EVC, Sahal). Noocyada E-commerce-ka E-commerce waxa uu leeyahay noocyo kala duwan, oo ay ka mid yihiin: B2C (Business to Consumer): Shirkad ayaa si toos ah ugu iibisa badeecado ama adeegyo macaamiisha. Tusaale: Amazon, Alibaba, Jumia. B2B (Business to Business): Shirkad ayaa u iibisa badeecooyin ama adeegyo shirkad kale. Tusaale: Shirkad jumlo ah oo alaab siisay dukaamo yaryar. C2C (Consumer to Consumer): Dad caadi ah ayaa iska iibsada alaabooyinkooda iyagoo isticmaalaya bogag ama apps. Tusaal...

  Bogga 1: Hordhac & Qaybaha Ugu Muhiimsan ee Digital Marketing-ka Waa Maxay Digital Marketing? Digital marketing (Suuq-geynta dhijitaalka ah) waa habka lagu xayeysiiyo ama lagu suuq geeyo badeecado, adeegyo ama summad (brand) iyadoo la adeegsanayo aaladaha elektarooniga ah iyo internetka. Halkii laga isticmaali lahaa suuq-geyntii caadiga ahayd (sida wargeysyada ama raadiyaha), digital marketing wuxuu isticmaalaa: Website-yada Email-ka Baraha bulshada Mashiinnada raadinta (Google iwm) Mobile apps iyo in ka badan Ujeeddada ugu weyn waxay tahay in la gaaro dadka si toos ah oo la cabbiri karo, iyadoo la adeegsanayo xog (data) iyo teknoolojiyad casri ah. Maxay Tahay Faa’iidada Digital Marketing? Waa la cabbiri karaa: Waxaad si cad u ogaan kartaa inta qof ee arkay, gujiyay, ama wax iibsaday. Waa jaban marka loo eego suuq-geyntii hore. Gaarsiin ballaaran: Waxaa lagu gaari karaa kumanaan qof daqiiqado gudahood. Waa la bartilmaameedsan karaa (targeting...

Intii uu xilka hayey laga bilaabo Janaayo 2017 ilaa Janaayo 2021, Madaxweyne Donald J. Trump wuxuu si weyn u beddelay sida Mareykanku ula macaamilo ganacsiga caalamiga ah. Siyaasadiisa “America First” (Marka hore Mareykanka) waxay horseedday isbeddelo badan oo laga dareemay suuqyada, heshiisyada ganacsi, iyo xiriirka dhaqaale ee Mareykanka la leeyahay wadamada kale. Inkastoo qaar ay u arkaan inuu difaacay danaha Mareykanka, qaar kalena waxay qabaan inuu dhaawac u geystay kalsoonidii ay beesha caalamku ku qabtay Mareykanka. Canshuuraha iyo Dagaalkii Ganacsi ee Shiinaha Mid ka mid ah arrimaha ugu saameynta badan ee ganacsiga caalamka ayaa ahaa dagaalka ganacsi ee u dhexeeyay Mareykanka iyo Shiinaha. Dowladda Trump waxay ku soo rogtay canshuuro (tariffs) ballaaran badeecooyin badan oo Shiinaha laga keeno, taas oo keentay in Shiinaha isna ku jawaabo canshuuro lamid ah. Tani waxay sababtay qalalaase suuqyada caalamiga ah iyo walaac ku saabsan silsiladda sahayda (supply chains), gaar ahaan ...

  Hordhac Ereyga “ganacsi” waa mid aad loo maqlo, gaar ahaan marka laga hadlayo lacag kasbasho, shaqo abuur, iyo horumar bulsho. Laakiin ganacsi micnihiisa dhabta ah waa wax ka badan iibinta iyo helitaanka lacag. Ganacsigu waa geeddi-socod istiraatiiji ah oo ah in la bixiyo badeecad ama adeeg la doonayo, si loo helo faa’iido. Waa maxay Ganacsi? Ganacsi waa howl lagu sameeyo si lacag lagu kasbado, iyadoo la bixinayo badeecooyin (sida cunto, dhar, qalab) ama adeegyo (sida taksi, adeeg caafimaad, xisaab, iyo kuwo kale). Ganacsi kastaa wuxuu ku saleysan yahay labo dhinac: Bixiyaha adeegga ama badeecada – Qof ama shirkad. Macaamiisha – Dadka wax iibsanaya ama adeeg qaadanaya. Tusaale ahaan: Haddii aad iibiso cunto karis ah, waxaad samaynaysaa ganacsi. Haddii aad tahay timo-jar ama taxi-wade, waxaad bixinaysaa adeeg ganacsi ah. Noocyada Ganacsiga Ganacsigu wuxuu leeyahay noocyo kala duwan: Ganacsiga Yaryar (Small Business): Waxaa sameeya hal qof ama qoys, si...